Laura Gori looks like an unusual kind of startup founder and serial entrepreneur “by chance” at the age of 53.
She started the new benefit corporation Way2Global in August, 2017 as an innovative spin-off inspired by the US-based B Corp movement and developed out of her original creation, Trans-Edit Group Srl, a 30-year-old language service provider among the top-100 LSPs worldwide.
The new challenge actively engaged her 30 years of hands-on experience in the localization industry to promote a unique business model where pioneering technology extends the capabilities of Way2Global’s brightest — mostly female — minds.
Managing companies where both the ownership and the majority of employees are female, Laura has always invested in “womenomics” and all the policies and benefits that implies. Her focus has been to empower women and entrust them with leadership both in technology and in other traditionally male roles. According to her people-centric mindset, she tries to help them develop their full potential.
Laura believes that technological innovation is a key to social innovation — a way to tap the tremendous pool of innovation, creativity and management of female workers.
In this revolutionary, digital age, where 80% of the language industry involves software and technology, Laura is passionate about AI, Machine Translation, neural networks, deep learning, cloud-based ecosystems, blockchains, design thinking, big data and corpora.
And in leading her companies, Laura has always invested in partnering with major Italian and foreign universities and R&D centres with a view to supporting Open Innovation projects that add value to the localization business while fostering inclusion, equitability and social impact, as well as a sustainable development and a better way of doing business.
Among the many projects and awards testifying the awesome capabilities of women in technology: